Aging is inevitable, but memory impairment shouldn’t have to be. A powerful objective from this study’s sponsor, a Colorado-based biotech company specializing in central nervous system disorder therapies.
Their needs were simple. A research site with a large surrounding senior population for a study of Age Associated Memory Impairment.
Florida proved to be a perfect fit.
This well-known retirement destination brought in 39 subjects – 29 more than the original goal – within six weeks. Using a combination of existing databases, print advertising, online marketing, and local outreach, the study was soon underway.
Finishing well on time with an 87% retention rate, this study was a clear success.